Hardback or paperback?
Readers of physical books: Do you usually purchase
A. hardbacks, or
B. paperbacks?
I make things up and write them down. I hope one day someone will read them and believe me, and then print out a copy for someone else to read. Until then, would you believe me if I told you
Readers of physical books: Do you usually purchase
A. hardbacks, or
B. paperbacks?
“The Revenge of the Paperback Book”
“Neglected by publishers in recent years, the mass-market paperback format remains highly desirable for its accessibility, both in terms of portability/usability and its low production and purchase costs,” Michaels says. He believes the paperback provides the ideal format for creating experimental books and experimental design to enhance “a reader’s reception of content.”
Dump hardcover printing, release everything as ebook or refined paperback (e.g., Espresso Book Machine), and set up a recycling program for paperbacks with added purchasing rewards (much like returning bottles and cans).
[UPDATE: Go to Better World Books with the ones you don’t need.]
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