I came across this via BookForum.
Here’s the thing about book trailers: I feel there’s a collision of two artistic worlds where one most certainly loses out.
A book trailer immediately translates the book. It places specific glasses on the reader’s eyes. A reader loses the ability to recreate the story in his head. I become more interested, if it’s a well-created and visually appealing trailer, in continuing to see (or see as I’ve been asked to see) the story as a visual piece. I’m not automatically compelled to go and read the book now that my mind has been tainted.
A bad book trailer does nothing for the book or writer.
(Source: youtube.com)