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The 1,000-to-1 Long Shot: How Hollywood Decides What Books Hit the Silver Screen
Part one of two. From International Creative Management’s Josie Friedman (Co-head of the Media Rights Department):
“We’re selective with the material we decide to take on,” explains Ms. Freedman. “We don’t flood the marketplace with endless submissions…”
This exclusivity, she proffers, translates to a more serious consideration by prospective rights buyers. “There’s a certain standard…Most of the time, it’s material that people pay attention to. I’m not saying it’s the easy material. Some of it, in fact, is quite the opposite. It’s very difficult…It certainly either has some sort of patina to it, or it may be wildly commercial at the moment, but at the end of the day, it’s all great stuff.”
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